Starbucks Sürdürülebilirlik vizyonunu yeni ürünleriyle genişletti

Starbucks Türkiye, sürdürülebilirlik vizyonuna uygun olarak tek kullanımlık Starbucks bardaklarından geri dönüştürülerek elde edilen bardaklarını misafirlerinin beğenisine sunuyor.


Ürünlerinde yüksek kaliteyle birlikte sürdürülebilirliğe, etik standartlara ve hayvanlara kötü muamele yapılmadan elde edilmiş malzeme kullanımına odaklanan Starbucks; sektörü dönüştürecek girişimlere imza atmaya devam ediyor ve yeniden kullanılabilir bardak serisini de genişletiyor.


Starbucks, her yıl mağazalarından milyonlarca kullanılmış kâğıt bardak topluyor. Bu bardakların büyük bir bölümü, önce endüstriyel olarak temizleniyor ve eski kâğıt bardaklar daha sağlam, yeniden kullanılabilir bir bardak haline getirmek için güzelce parçalanıyor. Geri dönüştürülmüş bardaklar, bardakların dış katmanında kullanılmak üzere güçlü bir reçine oluşturabilmek için geri dönüştürülmüş bir plastikle karıştırılıyor. Kalıplar kullanılarak tamamen geri dönüştürülmüş malzeme tekrar bardak formuna dönüştürülüyor.


Altı adet tek kullanımlık bardaktan üretilen Starbucks Circular Cup, geri dönüşümlü kahve bardaklarına yeni bir soluk getirerek atık malzemelere sürdürülebilir bir çözüm sunuyor.


Serinin bir diğer ürünü Reusable bardaklar, çeşitlenen tasarımları ile sıcak ve soğuk alternatifleriyle misafirlerle buluşuyor.


Sürdürülebilirlik en önemli öncelik


Sürdürülebilirlik yaklaşımının bir parçası olarak çevre dostu olmaya ve kaynakları etkin ve tasarruflu kullanmaya odaklanan Starbucks; misafirlerini yeniden kullanılabilir Reusable ürünlerini kullanarak senede 360 kâğıt bardak atığının önüne geçmeye ve sürdürülebilirliğe büyük bir katkı sağlamaya davet ediyor.


Starbucks, bünyesinde oluşturulan sürdürülebilirlik ve pozitif kaynak amacını daha da ileriye taşımayı hedefliyor.

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